Everything Is Product, One Way Or Another
We - the royal “we”, designers - have spent the last 30 years digging ourselves a deep cavernous pit, and loaded it up with every acronym, process, and otherwise confusing chart full of arrows to try and explain what we do. We point at the thing, put our hands on our hips, and then pick out a title that’s supposed to clarify. UX Designer, CSX, UI/UX, Principle Product, Graphic, Brand Design, Web, Interactive, what have you.
I’m a designer, and below are a few more results from the various realms where I peddle for coin. We’ve got a brand overhaul and website redesign, a product pitch, and a bizarre card game I dreamt up after overeating.
PRODUCT WORK(S)
// 2021 - 2024
TEAM:
VARIOUS
MY ROLE:
CD
IC DESIGNER
ART DIRECTOR
Above: Various artboards for an AI company called Falkon. I was hired to take a logo, a primary color, and a few product shots - and build a brand expansion with it. In six weeks we did just that. Bonus points - their CEO is cool as f**k. The asterisks are because that’s a swear word. The bad one.
Below: A few images from a product design (and pitch) I built that helped score the business a cool 1 million in my first 45 days on the job. I may or may not have scrubbed relevant branding out of everything to keep myself from getting a nasty letter in the mail.
I wrote a pithy and indulgent story about several of my less-than-stellar job experiences (find it here) throughout the years. It’s a long one, but I had fun with the accompanying faux card game design to be played by the most sour of the company body.
